My obsession started young—collecting markers, snubbing RoseArt crayons (Crayola only), and filling high school notebooks with glittery gel pen bubble letters of Tim McGraw lyrics. My English teacher saw those notebooks and suggested graphic design. The idea stuck, resurfacing years later when my college advisor forced me to pick a major. I took one design class to test the waters and never looked back.
Fourteen years later, I still feel lucky to do this work. After 12 years designing in Murray, I returned to my Paducah hometown and launched Amanda Newman Design in January 2024—a true pinch-me moment. I'm fascinated by design's problem-solving magic: transforming blank canvases into solutions that resonate. I also love a good before and after (HGTV is my love language).
When I'm not designing, I'm binging reality TV or exploring Paducah, critiquing restaurant menus and mentally listing local businesses I'd love to work with.
I believe good design should feel like putting on an outfit that makes you stand taller, not squeezing into someone else's aesthetic. My design process includes active listening, mood boards, and gently talking clients out of using seven different fonts. A little about the person translating your vision into visuals:
of experience as a designer. Hard to believe, but the math doesn't lie.
I drink my coffee black and it makes me feel superior.
Podcasts: everything from pop culture and comedy to business and design.
Adobe Illustrator through and through. I avoid Photoshop as much as possible.
Type 9, which means I'm all about harmony—in life, in design, and especially in making sure your brand colors don't fight with each other.
If you get an email from me at 5am, mind ya business.
For me, design is less about making things “pretty” and more about making them meaningful. It’s about uncovering the essence of who you are as a brand, then shaping that into visuals and messaging that actually connect with the people you’re trying to reach.
I approach every project as a collaboration. That means listening deeply, asking the right questions, and organizing the ideas swirling in your head until they start to click into place. It’s not about forcing your brand into a mold—it’s about building a brand identity that feels like home.
My goal is simple: to create design that not only looks good, but helps your brand thrive with clarity, confidence, and purpose. Around here, you’ll never feel like “just another client.” You’ll feel heard, supported, and equipped to step into the next chapter of your brand with confidence.
For me, design is less about making things “pretty” and more about making them meaningful. It’s about uncovering the essence of who you are as a brand, then shaping that into visuals and messaging that actually connect with the people you’re trying to reach.
I approach every project as a collaboration. That means listening deeply, asking the right questions, and organizing the ideas swirling in your head until they start to click into place. It’s not about forcing your brand into a mold—it’s about building a brand identity that feels like home.
Untangle Your Ideas
From scattered thoughts to structured strategy, I’ll transform your ideas into a cohesive brand aligning purpose, design, and your business goals.
Bring 14 Years of Experience to Your Brand
With over a decade of design expertise, I’ve refined my process to deliver creative, strategic solutions that feel uniquely yours and elevate your brand.
Be an Extension of Your Team
Put me in, coach! I play well with others and collaborate with full-scale marketing departments, solopreneurs and everyone in between.
Offer One-On-One Support
When you hire Amanda Newman Design, you work directly with Amanda Newman. No getting passed around, no details lost in the shuffle. Just clear communication and a personal touch from start to finish.
Collecting coffee mugs, watching all the crazy reality tv and reorganizing my office “for fun.”
The “aha!” moment when strategy clicks into visuals — when everything suddenly feels like the brand it was meant to be.
An interior designer — same concept, different canvas. And my years of binging HGTV would finally pay off.
Logos stretched like taffy that look unrecognizable and make the brand look unprofessional.
I could go on …