Nonprofit
Branding, Website
& Design Collateral
the design deliverables
Brand Identity
Website Design
Print & Social Graphics
project
the client
DARCI is a disaster awareness and preparedness program designed to empower communities and their citizens to be better connected and prepared for natural disasters.
tone
PROTECTIVE + TRUSTWORTHY
industry
DISASTER RECOVERY
brand identity design
The new brand identity for DARCI reflects strength, professionalism, and trust—qualities essential to their mission of providing disaster assistance and recovery in communities across the region. A bright, energetic color palette paired with bold typography creates a modern and confident visual presence. The shield icon, featuring a compass needle at its center, symbolizes both protection and guidance—representing the direction and reassurance DARCI offers in the aftermath of a natural disaster.
BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED. BE CONNECTED. BE PREPARED.
website design
The DARCI website was designed to be clear, confident, and easy to navigate. Easily directing people to their custom app with comprehensive tools, resources, and insights for communities before, during, and after a disaster. The streamlined layout, bold visuals, and modern typography reflect DARCI’s professionalism and reliability while keeping accessibility front and center. The result is a site that builds trust and delivers vital information with clarity and purpose.
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